The American Dream: POTENZA from Potenza Creative on Vimeo.
Oct. 16, 2018 — Potenza, an Inc. 5000 fastest-growing company for five straight years, was featured Saturday, Oct. 13, on Bloomberg TV’s the American Dream.
Potenza, a Lafayette-based, award-winning full-service 360 marketing firm, is excited to be recognized for its innovative approach to marketing in the last decade on The American Dream, which has chronicled such household names as VistaPrint, VariDesk and more.
Potenza CEO Frankie Russo expressed excitement about the appearance, saying he was humbled by the notoriety.
“We’re thrilled to appear on such a prestigious network and on an exciting show that is telling such great stories about entrepreneurs who overcame early struggles to reach great heights,” said Russo.
The American Dream, which appears exclusively on Bloomberg TV, highlights the rise of some of America’s most successful companies through the lens of the founders that built them.
Russo said Potenza’s story is about great teamwork, a shared vision and tireless employees and leadership.
“Our success is about teamwork. From when my brother Giorgio (Russo) and I set out to do something special a decade ago, to our day-to-day creative efforts that include so many staff members,” said Russo.
“Our goal when we started Potenza was to, first, make our clients believe in us, then to make our community believe in our clients. That’s what guides us every day, and, that, I think, is why we’re gaining such national recognition.
Episodes of “The American Dream” are available to stream on demand on Amazon Prime.”
For more information, contact Natalie Sandoz at 337-408-3254, ext. 1002 or at